You-iD.me is a range of SMART ID products for those who need to carry emergency ID. Our range was launched in January this year and we have been no less than astounded by the response from the public.
Interestingly the idea came about when we were tinkering with ideas for GoalBand and how to make it an even greater diet and weight-loss motivation than it already is.
Without going into the detail the light-bulb moment came as we realised that our existing lines of emergency medical ID wristbands and Sport ID wristbands could REALLY do with utilizing the idea that we were proposing for GoalBand.
So we did the following: -
solved the problem of limitation from every other emergency ID wristband 'out there'
let people carry unlimited information on their wrists
offer the service mostly for free - after purchasing a wristband
... it took off in a very big and rapid way. And now we are the largest supplier of Medical emergency ID wristbands in the UK.
This blog is therefore to track the progress we make - yes we're still learning on a daily basis how best to serve this incredible market. Cliche though it sounds, we really are refining our processes on a weekly basis and fine tuning everything that we do. What we do is very good, but it can always always be better.
We're also working on some incredible new technology identity products that you may want to hang around to learn about.
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We're a small team working extremely hard to ensure that carrying ID is secure, easy and affordable for our customers.